Turn customer insights into better products, stronger partnerships, and more reliable operations
In manufacturing, customer expectations are shaped by delivery performance, product quality, service responsiveness, and long-term trust. Netigate helps manufacturers transform scattered signals into clear insights that guide operational improvement, strengthen relationships, and protect revenue.
Turn fragmented feedback into a single source of truth
Customer feedback in manufacturing flows through many channels distributors, OEM partners, installers, service teams, and key accounts. This creates scattered information that is difficult to compare and even harder to turn into action.
Netigate centralises all customer insights in one platform, giving you a complete view of performance across regions, product lines, and customer groups. Instead of reacting to isolated issues, you can understand operational patterns and act where it matters most.
64%
of manufacturers reported that improving CX is a top priority in their business
75%
of manufacturing leaders say that having a clear CX strategy is essential for achieving their business objectives.
25%
of buyers want manufacturers to better understand them when they request a service.
Understand your customers at every stage of their journey
Customer interactions in manufacturing stretch across different stages, each contributing to how customers perceive your reliability, responsiveness, and product performance.
Netigate helps you gather insight at every step so you always understand what is working well and where improvements are needed.
Key customer journey stages you can measure
- Ordering and quoting, helps you understand how easy it is for customers to request and receive accurate information.
- Product performance and reliability, surfaces real world usage insights and equipment behaviour.
- Delivery experience and lead times, uncovers how well logistics and timelines meet expectations.
- Installation or commissioning, highlights challenges during setup that affect early satisfaction.
- Technical support and troubleshooting, reveals the quality and pace of problem resolution.
- Spare parts and aftermarket service, provides visibility into how well you support customers through the product lifecycle.
- Account reviews and long term partnership management, reflects the overall health of customer relationships.
This builds alignment across the organisation and ensures that customer insights lead to real operational improvements.
Give every team the insights they need to improve performance
Netigate provides role based dashboards that help sales, service, quality, and product teams collaborate around a consistent view of customer feedback.
Teams can:
- Compare performance across regions
- Analyse feedback by product category
- Track trends across customer segments
- Share insights across plants and departments
For us, customer insights are about more than just numbers. With Netigate, we can truly listen to our customers and turn feedback into experiences that feel both personal and relevant throughout the entire customer journey.
Tobias Fredriksson
Produktägare CRM
Know which issues matter most and where to act first
Manufacturing feedback is often detailed and highly technical, which can make it difficult to identify what truly matters and where to act first. With the right platform, teams can recognise patterns in customer comments by understanding which issues appear most frequently, which technical themes have the greatest influence on satisfaction, and how performance differs across regions, production sites, or product lines.
This creates a strong, data based foundation for decision making, allowing teams to focus on the changes that deliver the highest impact rather than relying on assumptions.
Connect customer insight to your existing tools, ERP, CRM and BI data
Integrations for seamless data exchange.
Customer insight becomes significantly more powerful when it is connected to the ERP, CRM, service, and BI systems that your teams work with every day.
Netigate integrates seamlessly with the CRM platforms used by sales and account managers, with ERP systems that track delivery performance, production flow, and order status, with service and ticketing tools, and with business intelligence platforms. By adding this operational context to customer feedback, teams can understand not only what customers report but also why it happens.
AI-powered clarity for faster action
Turn insights into actions with the help of ASK AI.
Manufacturing feedback often includes complex descriptions of equipment performance, installation experiences, and service interactions. With Ask AI, you can:
- Automatically categorise large volumes of comments
- Detect patterns related to quality, delivery, and service
- Surface themes in distributor and partner feedback
- Identify which issues influence NPS and loyalty
- Shorten analysis time from weeks to minutes
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Frequently asked questions
How does Netigate ensure data security and privacy?
Netigate is committed to the highest standards of data security and privacy. We are ISO 27001 certified, and all data is processed on secure, EU-based servers in accordance with data protection best practices.
Are there limits to the number of users or data?
No, Netigate is built to scale with your business. Our platform supports unlimited users, responses, and projects. This empowers teams across departments to collaborate, explore insights, and drive impact. Whether you’re running a single initiative or managing experience programs across multiple countries, you’ll never be constrained by data or user caps.
Are there templates for common use cases?
Yes. Netigate provides ready-to-use templates for common use cases such as customer satisfaction, employee engagement, and more. These templates help you get started quickly while following industry best practices.
Can we integrate Netigate within our CRM?
Yes, Netigate integrates seamlessly with leading CRMs and business systems via the Netigate Insights API. Learn more about our integrations here: netigate.net/integrations
Is multilingual survey support available?
Yes. Netigate allows you to create multilingual surveys with language-specific versions of questions, logic, and messages. Respondents can choose their preferred language, making it easy to collect insights from diverse, international audiences.
Does the platform support real-time dashboards?
Yes. Netigate offers real-time dashboards that update as responses come in. You can track key metrics, filter by segments, and share insights with stakeholders instantly. The dashboards are customizable and exportable for presentations or reports.
Make the difference with Netigate
Why you should always choose Netigate for your Customer and Employee experience projects.
Netigate in action
See how Netigate can help you turn feedback into better, faster decisions. Book a demo with one of our experts today.

