Netigate creates three new marketing positions in pursuit of further expansion

August 6, 2020

Netigate, one of the leading European providers of feedback management, has created three new marketing position in its international marketing team. This is part of Netigate’s plans for further expansion and brand development. The SaaS company has offices in Stockholm, Oslo, and Frankfurt, counting companies such as Spotify, EnBW, and Vodafone among its customers.

Natasha Ellis-Knight takes over the position of Marketing Manager UKI. She will manage the international market from the company’s headquarters in Stockholm. As Marketing Manager Nordics, Nathalie Taub takes over activities in Sweden, Norway, and Finland. And operating from Frankfurt, is Caroline Trossen, Marketing Manager DACH. Caroline will be responsible for German-speaking regions including Germany, Austria, and Switzerland. The newly assembled team will work together to extend the reach of the company, building a stronger international brand.

Marketing-Team

Left to right: Natasha Ellis-Knight, Nathalie Taub, and Caroline Trossen

It’s all steam ahead at Netigate this year, with the company recently announcing a new visual identity. “Netigate has been in existence for over 15 years, and the company’s visual profile been around just as long,” says Gustaf Ekelund, co-founder of Netigate. “We are a digital player that is constantly evolving. We’re beginning a new chapter with this rebrand, and marketing plays an important role here,” he continues.

“I am delighted that we are continuing to develop our brand and strengthen our brand awareness,” said Sophie Hedestad , Chief Marketing Officer at Netigate. “The key areas of employee experience, customer experience, and market research are crucial for Netigate. As we continue to expand our offering in Europe, it’s important to distribute responsibilities for the individual markets. This enables us to meet the different customer needs even better.”

International marketing team

Natasha Ellis-Knight has been at Netigate since April 2019 and was Content Marketing Manager at the company before taking on her new role. With a background in publishing, she knows how to adapt to the needs of different audiences and takes a creative approach to tackling new challenges. “This is an exciting time to be at Netigate. We’re expanding into new territories and empowering more customers with feedback. It’s great to be part of this journey.”

Nathalie Taub has been part of the Netigate marketing team since May 2020. Her experience lies in inbound marketing, focused on activities for brand awareness and lead generation in Nordic countries. “We are in a time when customer and employee feedback are more important are than ever. This is a great opportunity for Netigate and I am happy to be part of what lies ahead,” Nathalie says.

Caroline Trossen started at Netigate in February 2019 as a PR and event coordinator for the DACH region. With her background in public relations, she is familiar with communication work. In her new role, her focus is on brand development in the German-speaking countries. “It is inspiring to work in an international team and to promote marketing campaigns across regions. I look forward to further developing our brand through tailored strategies,” says Caroline.

Press Contact

Sophie Hedestad
Chief Marketing Officer
sophie.hedestad@netigate.se
+46 (0)732 012 498
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