Collecting feedback from your customers can be done easily enough, but it is actually just one of many steps in the important process that determines whether your survey will provide you with valuable information or if it’s just a waste of time. There are numerous ways to get the required information, so how should it be done?
Well, first of all, allow your customers to interact with you, invite them to events or to evaluation meetings. Yes, of course you can ask them to fill in a classic form for feedback, but do not underestimate the power of actual conversation. They are curious about you, and personal contact rules. During a chat with one of your customers you may not only find out the most crucial details in their feedback, which will lead you straight to the road of success, but it is also a great way to make a good impression and build up the loyalty of your customers!
Measuring customer feedback
Imagine that you have received answers to a number of carefully phrased survey questions. Now you have the perfect opportunity to measure customer feedback and weigh it back and forth to decide what to make out of it. What seems to be good about your company? What seems to be an issue for improvement? How well do you meet the expectations of your customers and how well do you stand up against your competitors?
Voice of customer program
There are several ways of measuring customer feedback and even more ways to use it for the right purposes. Define your purposes and use a professional survey conductor to create the perfect Voice of customer program.
Netigate is an online platform service specialising in surveys measuring, among other things, customer feedback. With Netigate Insight they help you create the perfect Voice of customer program. Instead of using an existing form they tailor a solution that is relevant to you.
By measuring customer feedback you will get hints about what will be required in the future. This is good, as it allows you to stay one step ahead of your competitors at all times.
Simple yet powerful
Netigate users worldwide agree on why Netigate is their number one choice for satisfaction surveys. Netigate offers easy to use services, first class support and fast and efficient results analysis. It’s a simple yet powerful way to measure customer feedback; what more could you possibly ask for?