Panels offer a great opportunity to reach a high number of potential consumers or customers by defining a certain target group. A survey on a new product or the development of an existing one gives you the ability to gather important answers to questions from a set number of people who fit the targeted profile. Depending on the situation, panels can be defined according to relevant demographics, such as sex, age or interests so you reach exactly the group of people you want to ask about your product.

Netigate’s API can connect to your CRM system, allowing you to easily create your own panels using existing test groups.

Alternatively, you can start from scratch and create a new panel with CINT. Built into the Netigate platform, CINT gives you access to 7 million panellists across 50 countries. Contact us today to learn more about how you can improve your product research with the help of panels.

"The responses to the survey produced results. We used these to tailor our marketing activities so as to better reach our target group.”