Consider your online behavior today compared to 10 years ago. In what way has it changed? How much media, such as online newspapers, YouTube or on-demand web TV do you consume on a daily basis? How many hours do you spend on reading through your different social media feeds? I would be very surprised if your amount of time spent online is less today than just a few years ago. Our online habits have changed our world radically and so has the world of online surveys. 2014 will be no exception – the development of online surveys will continue and become a natural part of almost every organisation’s online presence. So put your marketing glasses on and have a look at this short summary of the five top trends in the online survey world.
You may be familiar with the expression "a picture says more than a thousand words". An expression that is very useful when discussing the importance of images in surveys. Even though a study containing images looks more vibrant, it can also pose a risk as the images can have an impact on how the respondent chooses to answer. This post is the third in a series of five where I, Sakarias Fasth, research consultant at Netigate, help you find the path to the perfect survey.
Surveys are everywhere. Online stores ask customers to rate their purchases. Gas stations and convenience…
When you want to know more about your customers’ experience of something they bought or experienced, it is important to know where they were at the moment and how it happened. In this post, I’m going to tell you about things to think about when you evaluate a purchase or an experience. This will make it easier for you to break down the variables and extract more valuable information from your survey results.
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The ongoing trend towards mobile Internet usage is also relevant for the design and implementation of online surveys: more frequently you will reach your target groups on the go and participants access the online questionnaire via smartphones or tablets.
Germany lately gets a lot of international attention. According to a opinion survey by the BBC is Germany even the world's most popular country.
Last year we conducted a survey with Netigate. The survey's aim was to identify and analyze consumer behavior in social media. Based on the information attained from the survey, regarding the interaction as well as lack of interaction with brands in social media, we were able to indentify four different consumer categories.
Netigate now offers full support for surveys conducted in languages written from right to left,…
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As of today, your respondents can now choose Flemish (Vlaams) as interface language. By the…
Carrots have many shapes and colours. One of the first surveys that I ever answered…