Why the customer journey plays a significant role for your business

Identifying and grading your customers’ touchpoints in the customer journey are the first steps to enable you to get a full grip of the customer satisfaction levels in your organisation. Allowing customers to give feedback and speak their mind along the way will help give you a full understanding of the customer experience and a great foundation on which to grow and improve your business.

Why the customer journey plays a significant role for your business

5 good points to consider if you really want to start measuring customer feedback

Successful businesses put their customers at the centre of their corporate culture and they always start with the customer’s best interest in mind when developing processes, products or services. Customer data can help you better understand and use segmentation to identify your best customers. Product and service development should always be made for the best customers – they are loyal and engaged in what you do. But you need to be attentive and listen closely to what your best customers have to say, otherwise they will feel disregarded and will soon be found in your competitor’s nest. Here are a few tips for you to consider if you want to put your customers’ voice at the core of your organisation.

5 good points to consider if you really want to start measuring customer feedback

Netigate’s 2014 Employee Report – What 10,000 Swedish employees think about their workplace

Employees throughout Sweden generally have a positive view of their workplaces, but there are also a number of areas for improvement for Swedish managers to tackle. For the seventh year in a row, we are releasing the biggest aggregated employee report in Sweden, which is based on the results of Netigate’s 2014 employee survey. The result is a compilation of responses from approximately 10,000 individuals in 80 workplaces throughout Sweden. Read more about the results and download the report here.

Netigate’s 2014 Employee Report – What 10,000 Swedish employees think about their workplace

#Dressgate – The final answer to the questions is….

The global debate that raged on Friday 27thFebruary now has come to a final decision according to our study. 55% say the dress is white and gold and only 45% believe that the dress is blue and black.

#Dressgate – The final answer to the questions is….

All Hearts’ Day – we have now picked a winner

Girlfriends, cousins, parents, pets and colleagues. Those are just a few examples of the people we want to woo on Valentine’s Day. Our All Hearts’ Day competition gained a lot of interest and we have now picked a winner.

All Hearts’ Day – we have now picked a winner

Stay one step ahead – an API connection can be used to send surveys automatically

What is API and how can it help you save time and work more efficiently with feedback from customers and employees? API means Application Programming Interface and makes it possible for one system, for example a CRM system or ERP system, to talk to another system, for example a survey system. This means that a specific event in another system can trigger a survey to be sent out automatically.

Stay one step ahead – an API connection can be used to send surveys automatically

How your company can work with automated surveys – 8 quick questions to get you started

Automating surveys is an efficient way of saving time and ensuring that the results reach the right recipients directly. Is your company thinking about starting to work with automated, event-controlled surveys? Here are eight questions to ask yourself to get a good idea of how an API connection can help your company.

How your company can work with automated surveys – 8 quick questions to get you started

6 steps in planning a survey that will help you avoid the most common mistakes

The better the planning, the better the survey. Spending more time on planning your survey will save you even more time later on. You will have a more reliable result and a higher response rate as good planning helps you discover pitfalls at an early stage, not after the survey has been sent out. Good preparatory work quite simply helps you start off correctly and gives you a clear path to follow throughout the survey work. Here are 6 steps to help structure your survey planning and get going faster.

6 steps in planning a survey that will help you avoid the most common mistakes

Visualise and distribute survey results with infographics

There are numerous ways to prepare and present survey results. If you want to visualise your data easily comprehensible and appealing, infographics provide excellent opportunities to communicate even the most complex or “dry” facts and figures. Well-designed infographics are also ideally suited to generate attention in today’s information overload and to be shared in different social networks.

Visualise and distribute survey results with infographics

7 tips to improve your online survey questions

Your purpose is clear and you know what kind of insights you want to gain with your survey. It’s time to sit down and write the questions. This is really not that hard, but there are a few things that are good to know when writing your questions. Here are seven quick and simple tips that help you write the best online survey questions possible.

7 tips to improve your online survey questions

Stop evaluating the past – start predicting the future!

What does it take to be able to call your company a customer-centric company? Is it enough to put words like “We think customer first” on your website or in a fancy PowerPoint presentation? Of course not; you have to deliver a great product, in a great way, and you need to provide the customer with great service all the way, even after the point of purchase. Read more about what working with customer feedback in a predictive way means and then ask yourself four questions to find out if your company really does.

Stop evaluating the past – start predicting the future!

Infographic: Why customer satisfaction is important!

86% of consumers have quit doing business with a company because of a bad customer experience and it is 6 to 7 times more costly to acquire a new customer than retaining an existing one. Everyone knows that customer satisfaction is important but every now and then we need a reminder. Take a look at this infographic to get a short summary of why you need to keep your customers happy!

Infographic: Why customer satisfaction is important!